JEFF is a collection from Brussels, refined and casual at the same time and that doesn’t take itself too seriously. Looking for a feminine and creative spirit, the brand has its own identity and the emotions play a big role in the elaboration of each collection. The brand adopts a feminine conception of the garment but always with a playful and nonchalant touch to avoid a too dressed up look. The signature can be described as casual chic. The designers are particularly attentive to the use of noble materials such as wool, cotton, silk and cashmere.